Privacy Policy

Depending on how you interact with Amèla, we may collect the following categories of personal data:

A. Contact and Delivery Information

When you place an order or provide information through our website, we may collect:

• •Full name
• •Email address
• •Mobile or telephone number
• •Billing and shipping address
• •Delivery instructions and related information

This information is used primarily to process, fulfill, and deliver your orders and communicate with you regarding your transactions.

B. Account Information

If you create a Amèla account, we may collect:

• •Name
• •Email address
• •Account credentials
• •A securely hashed password or other authentication information, where applicable

We do not intend to store your password in plain text.

C. Order and Transaction Information

We may collect information relating to your purchases, including:

• •Products purchased
• •Order number
• •Order date
• •Order amount
• •Order and delivery status
• •Payment status
• •Proof of payment, where applicable
• •Return, refund, exchange, or customer-service information relating to an order

D. Inquiries and Communications

If you contact us through our website, email, or other official customer-service channels, we may collect:

• •Name
• •Email address
• •Contact information
• •Subject and contents of your message
• •Information you voluntarily provide in connection with your inquiry or concern

E. Newsletter and Marketing Information

If you subscribe to our newsletter or marketing communications, we may collect your email address and information necessary to manage your subscription and preferences.

You may unsubscribe from marketing communications at any time.

F. Technical and Security Information

When you visit our website, certain technical information may be collected automatically, which may include:

• •IP address
• •Browser and device information
• •Basic request and access information
• •Information relating to website security and abuse prevention
• •Cookie and similar technology information, where applicable

We use this information primarily to operate, maintain, secure, and improve our website.

G. Optional Demographic Information

At checkout, Amèla may invite you to provide certain demographic information, such as age and gender.

Providing this information is entirely optional. It is not required to place, pay for, or receive an order.

Where provided, this information is used for legitimate business and product-development purposes, such as understanding our customer base and improving our products and services. Where practicable, demographic information will be analyzed in aggregate rather than used to identify individual customers.

Leaving these fields blank will not affect your order or access to our services.

Amèla may process your personal data for the following purposes:

• •To process, confirm, fulfill, and deliver orders
• •To process payments and verify payment status
• •To provide customer service and respond to inquiries
• •To process returns, refunds, exchanges, and other after-sales concerns
• •To communicate with you regarding your orders, account, inquiries, or other transactions
• •To administer and secure customer accounts
• •To send newsletters, promotions, and marketing communications where permitted and where you have subscribed or otherwise provided the appropriate permission
• •To operate, maintain, troubleshoot, and improve our website and services
• •To prevent fraud, abuse, unauthorized access, and other security incidents
• •To comply with legal and regulatory obligations
• •To establish, exercise, or defend legal claims when necessary
• •To conduct legitimate business activities consistent with the purposes for which your information was collected

We process personal data only for declared, specified, and legitimate purposes and seek to collect information that is adequate, relevant, and not excessive for those purposes.

Depending on the circumstances, Amèla may process your personal data on one or more lawful bases recognized under the Data Privacy Act, including:

• •Performance of a contract — such as processing information necessary to fulfill an order or provide a service you requested;
• •Compliance with a legal obligation — where processing is required by applicable law or regulation;
• •Consent — where your consent is required or appropriate for a particular processing activity, such as certain marketing communications; and
• •Legitimate interests — where processing is necessary for legitimate business purposes and is not overridden by your fundamental rights and freedoms.

Where processing is based on consent, you may withdraw your consent, subject to applicable legal limitations and other lawful grounds for continued processing.

Amèla currently accepts payment through available payment methods such as QR Ph and bank transfer.

For payments processed through PayMongo Payments, Inc., payment information may be processed through PayMongo's payment infrastructure. Where payment details are entered directly into the payment provider's secure payment interface, Amèla does not intentionally collect or store the customer's complete bank or e-wallet credentials.

Amèla may receive information necessary to confirm and reconcile a transaction, such as payment status, amount, transaction reference, and other information provided to us by the payment provider.

For bank transfers, customers may be asked to submit proof of payment. Such proof may contain transaction-related information and will be stored and used for order verification, accounting, and related legitimate business purposes.

Amèla does not sell your personal data.

We may share or disclose personal data when reasonably necessary to operate our business, fulfil your transactions, provide services, or comply with legal obligations.

Depending on the circumstances, recipients may include:

Delivery and Logistics Providers

We may provide relevant information, such as your name, contact number, and delivery address, to couriers and logistics providers so that your order can be delivered.

Payment Providers

We may share or make available relevant transaction information to payment providers to process, verify, reconcile, or support your payment.

Email and Communication Providers

We may use third-party email or communication service providers to send transactional emails, customer-service communications, and marketing communications where applicable.

Website, Hosting, Security, and Technology Providers

We may use third-party technology providers that support website hosting, security, infrastructure, analytics, authentication, or other website functions.

This may include Cloudflare, where its services are enabled on our website.

Google

If Amèla offers Google sign-in or another Google-enabled service and you choose to use it, relevant information may be processed by Google in connection with that service.

Government Authorities and Other Parties Required by Law

We may disclose personal data where required or permitted by applicable law, regulation, court order, government requirement, or lawful request, or where necessary to establish, exercise, or defend legal claims.

Where we engage third-party service providers to process personal data on our behalf, we seek to require appropriate privacy and security safeguards consistent with applicable law.

Some of our third-party service providers or technology partners may process or store information outside the Philippines.

Where personal data is transferred to or processed by third parties, Amèla will take reasonable measures to ensure that appropriate privacy and security safeguards are in place and that processing remains consistent with applicable data protection requirements.

Amèla may use cookies and similar technologies to:

• •Keep you signed in;
• •Maintain website functionality;
• •Improve website security;
• •Remember certain preferences;
• •Understand how visitors use our website; and
• •Support analytics or other website functions where enabled.

Where applicable, you may manage cookies through your browser or other available website controls.

For more information, please refer to our Cookie Policy.

Amèla retains personal data only for as long as reasonably necessary to fulfil the purposes for which it was collected, including:

• •Processing and fulfilling orders;
• •Providing customer support;
• •Maintaining account and transaction records;
• •Complying with accounting, tax, legal, and regulatory requirements;
• •Establishing, exercising, or defending legal claims; and
• •Maintaining legitimate business records where permitted by law.

When personal data is no longer required for a legitimate purpose or required retention period, Amèla will take reasonable steps to securely delete, destroy, or anonymize it, as appropriate.

The Data Privacy Act requires personal information to be retained only for as long as necessary for the applicable legitimate purposes, legal claims, legitimate business purposes, or as otherwise provided by law.

Subject to applicable law and certain limitations, you may have the following rights under the Data Privacy Act:

• •Right to be informed about how your personal data is processed;
• •Right to access personal data that Amèla holds about you;
• •Right to correct or rectify inaccurate or incomplete personal data;
• •Right to object to certain processing activities;
• •Right to withdraw consent, where processing is based on consent;
• •Right to erasure or blocking, where applicable;
• •Right to data portability, where applicable;
• •Right to file a complaint with the National Privacy Commission; and
• •Right to damages, where applicable under law.

These rights are subject to applicable legal conditions and exceptions. For example, withdrawing consent or requesting deletion does not necessarily require Amèla to stop processing information where another lawful basis or legal obligation requires continued processing.

To exercise your rights or raise a privacy concern, please contact us using the contact details below.

To help us protect your information, we may need to verify your identity before processing certain requests.

When making a request, please provide sufficient information for us to identify the relevant account, transaction, or personal data involved.

We will handle requests in accordance with applicable legal requirements.

Amèla implements reasonable organizational, physical, and technical measures designed to protect personal data against unauthorized access, alteration, disclosure, loss, destruction, or other unlawful processing.

These measures may include access controls, authentication safeguards, secure systems, service-provider controls, and other appropriate security practices.

However, no electronic transmission or storage system can be guaranteed to be completely secure. Amèla will take reasonable steps to respond to suspected security incidents and comply with applicable legal requirements.

Our website and services are intended primarily for adults.

We do not knowingly collect personal data from children in circumstances where applicable law requires parental or guardian consent without obtaining the appropriate consent.

If you believe that a child has provided personal data to Amèla in circumstances where such collection was not appropriate, please contact us so that we can assess and take appropriate action.

Our website may contain links to third-party websites, applications, payment services, social media platforms, or other services.

Amèla is not responsible for the privacy practices, security, or content of third-party services that are not operated or controlled by Amèla.

We encourage you to review the privacy policies of third parties before providing them with personal information.

Amèla may update this Privacy Policy from time to time to reflect changes in our business practices, technology, services, legal requirements, or privacy practices.

When we make material changes, we will take reasonable steps to provide appropriate notice.

The updated version will indicate the applicable Last Updated date.

For privacy-related questions, requests, or concerns, please contact:

Amèla
Email: amelababycorporation@gmail.com

You may also contact us through our official customer-service channels indicated on our website.

If you believe your data privacy rights have been violated and the matter cannot be resolved directly with Amèla, you may lodge a complaint with the National Privacy Commission of the Philippines, subject to its applicable procedures.

By using the Amèla website and providing personal data, you acknowledge that you have been informed of the processing of your personal data as described in this Privacy Policy, subject to applicable law.